Fleet Management
The purpose of this engagement was to provide leadership and guidance to the existing design team of a fleet management product at a top tier automotive company while also contribute as a product designer to support the agile development.
Deliverables
Competitive Analysis
User Needs Matrix
Future-State MVP
Atomic Design System
Team Structure Plan
Software Used
Sketch
InVision
InVision Design System Manager
Adobe Illustrator
Microsoft Office
Design team structure
Player Coach
Future Vision Planning
Player Coach
Application Production Design
Team Contributor
Fragmented Designers to One Core Team
Within this department, there are multiple teams that are supported by our design team. In order to maintain context and transparency, all design work is shared within the entire design team, however there are core designers assigned to each product team. The core designers are the ones responsible for the hand-off of deliverables to their respective teams.
Each team may be at a different stage of their lifestyle and each stage requires different levels of support. Designers are assigned to teams based on the level of support needed during the supported stages.
Atomic Design Sytem
We created a structured atomic style for all designers to use to increase consistency and transparency as well as highlight existing UI bugs.
Future State Vision Planning
Current State Assessment
We used usability testing and competitive research to uncover the next shifts of the fleet software.
Visualize & Test the Future
The design shifts came out in our future state wireframes which we used to verify the new direction.
User Modes
By switching our mindset from personas to user modes in a needs matrix we are able to highlight the commonalities between the different customer types that this client has. This information will not only help with clarity, but with prioritization.
Agile Product Development
In order to support the development teams, the design team worked with product managers and product owners on all features before doing a hand off with developers. We regularly reflected and identified areas for improvement.
